Company Profile
Name:  GENERIKA Drugstore
Tagline:  Gamot at serbisyo maasahan dito
Website:  Visit
Company Description  

Generika Drugstore came about when its founders, Mr. Teodoro L. Ferrer, then a newly retired Ayala executive, and Mr. Julien B. Belo saw a common struggle among many Filipinos to keep up with the rising costs of medicines. In many cases, the high cost of medicines even endangered public health as they noted people tend to take a shortcut in their medication without realizing the health risks involved, noting with particular alarm a common practice not to take the full course of the antibiotics they are prescribed with. With his background in social work, Mr. Belo noted that this public health problem can actually be addressed by giving people access to affordable generic medicines, which can be just as effective as their branded counterparts when sourced properly. Thus, Mr. Ferrer and Mr. Belo founded Generika Drugstore in 2003.

Generika Drugstore was founded with the vision of empowering Filipinos by providing them access to quality, affordable generic medicines. When Generika opened its first drugstore at Montillano, Muntilupa City in 2004, it became the pioneer champion for quality generic medicines in the pharma retail space. Since then it has made a positive impact on the lives of many Filipinos, and has received numerous awards, recognizing its positive contribution to the promotion of the health and well-being of Filipinos.

Vision

  • Generika is the most innovative national drugstore driven by a strong sense of social purpose.

  • We are at the forefront in providing quality affordable healthcare with superior customer service.

Mission

  • We put customer satisfaction above all else, serving our clients' needs effectively and efficiently with friendly and professional counseling

  • We offer relevant quality affordable healthcare products and services

  • We are a team of highly motivated and competent individuals, professionally managing our operations and driving company growth and profitability

  • We recognize the importance of our employees in achieving our aspirations. Our workplace culture is based on meritocracy and respect

  • We foster a community spirit that understands, values and benefits from quality affordable healthcare